You are “personally branded” by the universe even before you take your first breath. I don’t care if you’re a CEO or a start up. If somehow you are not getting that your most valuable business development tool is YOU and your originality, you are missing out on a spectacular opportunity

Personal branding is simply recognizing, developing and exploiting what makes you original, remarkable and relevant so you can stand out from others in your marketplace. It is much easier to do business when you have something that produces an exceptional result that no one else has. Now, let’s explore the 4 pillars that make up the foundation of your personal brand

No one...is like you. Do you get that? You are ridiculously unique! You are “personally branded” by the universe even before you take your first breath. I don’t care if you're a CEO or a start up. If somehow you are not getting